There are many different ways of using a blog. A blog is a blank canvas until you start to write upon it.
When you think about how to blog, it is useful to think about how you want to use the platform that a blog provides. It is a platform to share ideas, publish content, and to create conversations: after all, comments from readers are as important a part of blogs as are the blog posts themsevles.
As with other forms of social reporting, you can be part of your blog posts, they don't have to be written like a formal report.
In this one page guide (PDF)
, which I originally created for a small NGO exploring blogging, you can find tips for using blogging as a tool to share insights and ideas - and tips on how to get your readers attention and use blog posts to cataylse community and comments.
At the IGF09 we're particularly keen to explore how blogging can be used to capture 'multiple knowledges' - different ways of viewing and thinking about the same events and experiences. Some of the tips in the guide will also help you to pick on one perspective from the sessions or issues you are blogging about, and to dig deeply into this.
This helps add new and unique perspectives to the debates you are interested in.